A+ Guide to Software Books: Mastering the Craft Through Expert Resources

This guide provides a comprehensive overview of how Pearson collects, protects, uses, and shares personal information collected through this website, which provides information about Pearson IT Certification products and services.

Understanding Information Collection and Its Uses

To effectively conduct business and deliver products and services, Pearson gathers and utilizes personal information in various ways connected to this site, as detailed below.

Addressing Questions and Inquiries

When you have inquiries, Pearson collects the inquiry itself, along with your name, contact information (email address, phone number, and mailing address), and any additional details you voluntarily submit through a “Contact Us” form or via email. This information is used solely to address your inquiry and provide a relevant response.

Navigating the Online Store

For orders and purchases made through the online store, Pearson collects order specifics, your name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card details, shipping preferences, and any special instructions. This data is utilized to process transactions, fulfill orders, communicate with customers, and for related logistical purposes.

Engaging in Surveys

Pearson may provide opportunities for users to share feedback or participate in surveys related to Pearson products, services, or sites. Participation is always voluntary. Information collected via survey questions is used to evaluate, support, maintain, and improve products, services, or sites; to develop new offerings; to conduct educational research; and for other purposes specified within the survey itself.

Participating in Contests and Drawings

Occasionally, Pearson sponsors contests or drawings. Participation requires providing name, contact information, and any other details specified on the entry form. This information is used to administer the contest or drawing. Winners may be required to provide additional personal information for prize awarding and tax reporting, as required by law.

Managing Newsletters and Service Announcements

Users who have opted to receive email newsletters, promotional mailings, or special offers can unsubscribe at any time by emailing [email protected].
Pearson may occasionally send out strictly service-related announcements, such as when the service is temporarily suspended for maintenance. These communications are not promotional, and while users cannot opt-out of them, they can deactivate their account information.

Providing Customer Service

Pearson communicates regularly with users to provide requested services and address issues related to their accounts. Replies are typically sent via email or phone, in accordance with the user’s preferences indicated when submitting information through the “Contact Us” form.

Additional Data Collection and Usage Practices

Application and System Logs Explained

Pearson automatically gathers log data to ensure the delivery, availability, and security of the site. This data includes technical information about how users connect to the site, such as browser type, computer/device type, operating system, internet service provider, and IP address. This information is used for support, site health monitoring, problem identification, service improvement, unauthorized access detection, fraud prevention, security incident response, and resource scaling.

Web Analytics: A Deeper Look

Pearson utilizes third-party web analytics services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited, and time spent on the site. While these services collect and report data anonymously, they may use cookies to gather web trend information. The information gathered can be used by Pearson to link data with application and system log data. This helps with system administration, problem identification, service improvement, unauthorized access detection, fraud prevention, security incident response, resource scaling, and overall site and service delivery.

Understanding Cookies and Similar Technologies

Pearson employs cookies and similar technologies to personalize content, measure traffic patterns, control security, track usage and access, and deliver interest-based messages and advertising. Users can manage and block cookies through their browser settings. Disabling or blocking certain cookies may limit site functionality.

“Do Not Track” Signals

This site does not currently respond to “Do Not Track” signals.

Security Measures Implemented

Pearson uses appropriate physical, administrative, and technical security measures to protect personal information from unauthorized access, use, and disclosure.

Policy Regarding Children

This site is not designed for or directed at children under the age of 13.

Marketing Practices

Pearson may send marketing communications to users, provided that:

  • Personal information collected as a K-12 school service provider will not be used for targeted advertising.
  • Marketing practices comply with applicable law and Pearson’s legal obligations.
  • Marketing communications will not be knowingly sent to individuals who have opted out.
  • Where required by law, explicit or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to third-party service providers on a restricted basis for marketing solely on behalf of Pearson or its affiliates or customers. Marketing preferences can be changed at any time.

Managing and Updating Personal Information

Users can correct or update their personal data, such as postal or email address, on the Account page. Users who wish to delete their account should contact [email protected].

Opt-Out Options

Users have the right to choose whether to proceed with certain services offered by Pearson. To remove yourself from mailing lists, visit www.pearsonitcertification.com/u.aspx and uncheck unwanted communications.

Data Sales Policy

Pearson does not rent or sell personal information for monetary gain.

While Pearson does not sell personal information as defined by Nevada law, Nevada residents can email a request to prevent the sale of their personal information to [email protected].

Privacy Rights for California Residents

California residents should review the Supplemental Privacy Statement for California Residents in conjunction with this Privacy Notice. This statement details Pearson’s commitment to California law and applies to personal information collected from California residents in connection with the site and its services.

Data Sharing and Disclosure Practices

Pearson may disclose personal information as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor).
  • In response to a subpoena, court order, or legal process.
  • To protect the security and safety of individuals, data, assets, and systems.
  • In connection with the sale, joint venture, or transfer of company assets, subject to this Privacy Notice.
  • To investigate fraud or other illegal activities.
  • To exercise legal rights, including enforcing the Terms of Use.
  • To affiliated Pearson companies and organizations performing work for Pearson under this Privacy Notice.
  • To schools, organizations, companies, or government agencies when Pearson collects or processes information on their behalf.

External Links Disclaimer

This website contains links to other sites. Pearson is not responsible for the privacy practices of these external sites. Users should be aware when they leave the Pearson site and review the privacy statements of each website that collects personal information. This privacy statement applies solely to information collected by this website.

Contact Information

For questions or requests related to this Privacy Notice or the privacy of your personal information, please contact us.

Updates to This Privacy Notice

Pearson may revise this Privacy Notice by posting an updated version with an effective date. Material changes to the collection, protection, use, or disclosure of Personal Information will be communicated through a conspicuous notice on the site or other appropriate means. Continued use of the site after the effective date signifies acceptance of the revisions. Please contact us with any questions or concerns about the Privacy Notice or any objections to the revisions.

Last Update: November 17, 2020

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